“Less Screen Time, More Scream Time” - Playland

Role: Creative Director / GCD

💥SPARK
There’s an opportunity to speak to teens, as well as adults, who want to enjoy more IRL fun as the analog movement builds.

💡IDEA
Break free from your sedentary, screen-focused life and have some real fun at the iconic Playland theme park.

💪HUSTLE
This was one of those ‘turn 20 bucks into 20 grand’ type of jobs. Round of applause to all involved.

🏆AWARDS
2 x ADCC (Silver)

CREDS

Creatives: John Larigakis & Danielle Morgan
Agency: Cossette
Directors: John & Bill
Production: Boldly