“Wildly Ingenious” GCI Alaska

Role: Creative Director / GCD

💥SPARK
If you’re putting your faith in a telco in a place like Alaska, you want it to be in the one who’s been battling through the elements for decades….not just shown up from another state.

💡IDEA
Just like all Alaskan natives, GCI has had to use their ingenuity to survive the wilderness.

💪HUSTLE
Creating a secret mountain bunker set, complete with science experiments and an animatronic marmot with not a whole lot of cheddar? Takes hustle.



CREDS

Agency: Cossette
Creatives: John Larigakis, Michael Pal, Adam Ramsdale and Alexandra Bonder
Director: Mike Maguire
Production: Suneeva