“Stay Down” - Department For Opportunities
Role: Creative / Creative Director
đź’ĄSPARK
It’s hard to rally people against a villain that’s intangible, like workplace classism…which accounts for a £6k pay gap between working and middle class employees in the same roles.
đź’ˇIDEA
Dramatise classism as an insiduous force that’s literally - rather than figuratively - targeting and holding certain people back at work in the form of a genuine horror film.
đź’Ş HUSTLE
We turned a shoestring comms budget into a star-studded movie trailer that ran in cinemas, as well as a 15 minute short film that had a premiere at the iconic Roundhouse that acted as a press conference to launch the organisations research findings to reporters.
🏆AWARDS
1 x Creative Circle (Gold)
1 x Creative Circle (Bronze)
1 x Kinsale Shark (Gold)
CREDS
Creatives: John Osborne & Adi Hussain
Agency: Creature London
Director: Thomas James
Production: OB Management
Edit: Whitehouse Post
VFX: Nomad / ELMNTL
Grade: Black Kite
Music: Major Tom
Sound: 750mph